Protecting your brand and reputation by understanding risk.
In 1993, Erin Brockovich, is given files for a real estate case where the Pacific Gas and Electric Company (PG&E) is offering to purchase the home of Donna Jensen, a resident of Hinkley, California.
Erin is surprised to see medical records in the file and visits Donna. Between Donna’s several tumours and her husband’s Hodgkin’s lymphoma, Erin begins digging into the case.
Finding evidence that the groundwater in Hinkley is seriously contaminated with carcinogenic hexavalent chromium, a man named Charles Embry approaches her. He was a PG&E employee, tasked with destroying documents at PG&E, but, “as it turns out, [he] wasn’t a very good employee”.
Embry gives Erin the documents, which include a 1966 memo proving corporate headquarters knew the water was contaminated with hexavalent chromium, did nothing about it, and advised the Hinkley operation to keep this secret.
In this Keynote, Elias explores more recent examples where whistle-blowers have exposed organisation. Elias explains the five pillars of introducing T.R.U.S.T. as a business currency to strengthen your organisation.
Delegates will learn more about:
1) How TRANSPARENCY will build trust with your stakeholders
2) Who is in your RING OF STEEL
3) Why UNDERSTANDING RISK is important
4) What you need to know about SAFETY
5) How to leverage TRACKING systems